At this year’s Intercon Internet Conference in Las Vegas, Rustic Deco received the Excellence in Technology award based on its rapidly expanding and highly successful ecommerce platform. Rustic Deco’s automated e-system enables the company to efficiently market and sell furniture and décor across a variety of online sales channels including Walmart, Amazon, Etsy, Houzz, and Shopify.
Rustic Deco’s e-commerce platform fully integrates the company’s two Knoxville-based warehouses, ensuring automatic and expeditious logistical control. This integrated real-time connectivity extends across the WMS with e-QC product confirmation and barcode-scanner syncs that relay inventory and shipping status real-time back to its ecommerce sites. Post-shipping, Rustic Deco’s ERP system allows customers to monitor shipments via automated text or email updates through every step of the delivery process.
I am very proud that we received this e-commerce award, but I am even more proud of the Rustic Deco team members. They approach each customer interaction with enthusiasm and truly care about the customer’s satisfaction. Our fulfillment team is phenomenal with its ability to construct custom crates and pallets for our unique furniture; they ensure each item is carefully packaged and protected - no matter how large or bulky. I am very grateful for each of these dedicated individuals; they have all contributed significantly to the success of Rustic Deco’s e-platform. Congratulations team!
CEO - Rustic Deco Inc.
On March 26th of this year, we had the pleasure of visiting the Iron Age | Office manufacturing site located in Kennesaw, Georgia and meeting Sean Dineen (CEO) and Gail Matherne (Sales Operations). Laura and I were very impressed by IA|O's craftsmanship and modern-industrial designs.
After seeing their products and talking with Sean and Gail, it was clear that IA|O's portfolio would be an excellent complement to Rustic Deco's online catalog. We love the style so much that I dedicated a separate collection page on rusticdeco.com to host the IA|O selection. If you'd like any of these items customized, just let us know.
We are very excited to announce that Rustic Deco’s new B2B website is open for business. The gateway site at www.rusticdecob2b.com provides a company overview, registration instructions, and wholesale portal access. This new platform offers designers and retailers access to wholesale pricing for Rustic Deco's exclusive products, including the company's line of vintage industrial furniture and décor. This new sales platform is solely B2B and offers tiered discounts to licensed interior decorators, registered interior designers, and brick-and-mortar retail stores. Dealers can expect significant discounts compared to MSRP plus early access to new designs.
Like the company's existing e-commerce stores at www.knoxdeco.com and www.rusticdeco.com, Rustic Deco's wholesale channel is hosted entirely online and offers unique, one-of-a-kind, and custom furnishings for offices, restaurants and homes. Unlike the company's other websites, www.rusticdecob2b.com requires buyer pre-approval (registration) and features wholesale-centric ordering, tax exclusion, shipping discounts and payment terms. The new wholesale gateway also features real-time messaging, online appointment scheduling and built-in navigation to the company’s showroom. To supplement the wholesale website with in-person viewing, company officials expect expansion of Rustic Deco's Knoxville showroom to be completed February 2021.
During this week's board meeting, the directors of Rustic Deco Incorporated voted unanimously to offer designers and retailers access to wholesale pricing for Rustic Deco's exclusive products, including the company's line of vintage industrial furniture and décor. This new sales platform will be solely B2B and offer tiered discounts to licensed interior decorators, registered interior designers, and brick-and-mortar retail stores.
Like the company's existing e-commerce stores at www.knoxdeco.com and www.rusticdeco.com, Rustic Deco's wholesale channel will be hosted entirely online and offer unique, one-of-a-kind, and custom furnishings for offices, restaurants and homes. Unlike the company's other websites, its wholesale site will require buyer pre-approval (registration) and feature wholesale-centric ordering, shipping and payment options.
The company's wholesale website has a targeted launch date of January 14th, 2021. To supplement the wholesale website with in-person viewing, company officials are actively working to expand Rustic Deco's Knoxville showroom.
We are proud to announce that Knox Deco’s e-commerce website is open for business. The launch of knoxdeco.com marks another milestone in the company’s transformation from national to international retail. Along with providing special discounts to shoppers, this new e-commerce site will complement the company’s popular rusticdeco.com store by providing US and Canadian shoppers automated real-time shipping quotes. This feature individualizes shipping and freight options based on the buyer’s geographic location. The Knox Deco website will also offer free in-store pickup from the company’s Knoxville, TN warehouse.
The new website is structured around three living areas: dining room, home office and entertainment areas. Knox Deco offers a wide selection of designer furniture and décor for restaurants, businesses, and homes, including customized vintage industrial, mid-century modern styles, and Rustic Deco exclusives. The store’s mission is to provide customers with a great online shopping experience coupled with affordable yet flexible shipping options.
Rustic Deco Spotlighted in American Farmhouse Style magazine. Check us out in the Oct/Nov edition American Farmhouse Style on page 17 in the Farmhouse Favorites section.
We are pleased to announce our plans to relocate Rustic Deco’s primary office and distribution center to Henson Road just off Middlebrook Pike in Knoxville, TN. Due to higher-than-forecasted sales for 2019, we have outgrown our current location at 207 Center Park Drive. The new location will allow Rustic Deco to not only address the going expectations for expeditious shipping, it will also give us more control over quality and customization options.
At our new location, we have expanded development areas to allow our designers to accelerate prototyping and customization. The next few months will be very exciting as we bring you new furniture designs and collections. Stay tuned!
We are very excited to offer two new collections inspired by the beautiful diversity of the American experience. Our new cabin collections feature the traditional with the modern, allowing them to compliment any decorating style. Each piece is individually handcrafted and American made!
Both of these collections offer a full assortment of more than 100 styles of dining tables, chairs, case goods, vanities, and more. Perfectly suited for almost any decor: rustic, cabin, ranch, modern, industrial, and transitional. Customization is available.